Words: Staff / Photos: @904MEDIA
What do you get when you combine some of the best beaches in the nation and the hottest customized Jeeps around?
Jeep Beach 2023!
As one of the largest Jeep exclusive events in the world, this annual event is the perfect show to kick off some summer fun, held in Daytona Beach, FL! The highly anticipated show attracts more than 225,000 people yearly and welcomes more than 25,000 Jeeps from all across the globe. But it’s not just about the Jeeps, as organizers also donate proceeds from the show to local Florida charities. The mission of Jeep Beach is to raise funds for local and national charities, with more than $2.5 million donated to date.
Always held the last week of April, this years’ Jeep Beach was held April 23rd through the 30th. It featured several events throughout the week before the main event weekend, where Jeep enthusiasts checked out all the eye-catching Jeeps in one place and the latest products from more than 200 Jeep-specific industry vendors at the Daytona International Speedway.
The event is so well recognized that Jeep even released a few exclusive Jeeps to commemorate the show’s 20th anniversary. Earlier this year, Jeep announced its 2023 Jeep® Wrangler High Tide, ready for beach life, comes standard with 35-inch tires on beadlock-capable wheels and a body-color hardtop with Sunrider Fliptop. The brand also released info on the exclusive 500 High Tide vehicle, which is limited to just 500 units and features Jeep Beach hood decals, Mopar Katzkin leather seats embroidered with Jeep Beachl Body-color fenders, Jeep Beach 20th Anniversary shifter medallion and Jeep Beach swing gate plaque
The 2023 Jeep Wrangler High Tide and Jeep Beach models will be available in six exterior colors: Hydro Blue, High Velocity, black, Bright White, Punk’n and Sting Gray.
“Jeep Beach Week in Daytona Beach, Florida, is one of the biggest Jeep vehicle events in America, bringing in more than 200,000 Jeep fans and 20,000 Jeep SUVs in 2022 alone,” said Jim Morrison, senior vice president and head of Jeep brand – North America. “With the Wrangler High Tide and 20th anniversary Jeep Beach special editions, we get to celebrate our customers’ passion for beach-ready vehicles during this weeklong event.”